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Woodham Petroleum: Keeping customers fuelled this harvest

Over the years, Woodham Petroleum has expanded from a single site to more than 45 locations across New South Wales, Queensland, Victoria and the Northern Territory.

The business was started by Jim Woodham in 1981, with his son Matt Woodham taking over in the mid 2000s.

“When I took over, Woodham Petroleum only operated the Walgett Roadhouse. Since then, we’ve experienced significant growth – expanding to over 45 unmanned diesel stops across various locations. This growth has allowed us to better service our customers and strengthen our presence throughout regional areas,” said Matt.

Recognising the need for rural and remote communities to have reliable, 24/7 access to fuel, when Matt took the reins, he quickly set about working to expand the Woodham network.

“Being from a rural area myself, I understood how important convenience and accessibility are,” explained Matt. “That insight became the driving force behind our expansion – we’ve continued to grow by listening to our customers and focusing on meeting their needs, wherever they are.”

The brand new site at Cloncurry is accessible to triple road trains. Image: Woodham Petroleum

As a family business, Woodham understands the challenges and expenses its customers face, especially in regional and rural areas. “That’s why we’re committed to offering quality service at the right price,” said Matt. “We pride ourselves on being reliable, approachable, and flexible – always doing what we can to make things easier for our customers and ensure they get the best value and support possible.”

An Australian-owned and operated family business, Woodham is committed to truly understanding its customers. “We pride ourselves on being flexible, reliable, and responsive – always doing what we can to meet our customers’ needs,” Matt added. “Our focus isn’t just on supplying fuel, but on building long-term relationships and supporting the communities we serve.

“At Woodham, we pride ourselves on offering genuine, personalised service. Each of our customers is assigned a dedicated Account Manager who serves as their main point of contact, ensuring any questions or support needs are handled quickly and efficiently.”

As Matt continued, “Because many of our customers operate seven days a week, we understand the importance of being available when they need us – even on weekends.

As a family-run business, we believe in treating our customers the same way we’d want to be treated: with respect, reliability, and a commitment to going the extra kilometre.”

Woodham selects new sites based on its customers’ needs and feedback, as well as major transport routes and industry demand. “We aim to be accessible and convenient, so we value hearing where our customers are travelling and operating. By understanding both our customers’ movements and key transport corridors, we can expand strategically to ensure fuel is available where it’s needed most,” said Matt.

Most recently, Woodham has opened two new sites, located at Mt McLaren and Tallwood. Looking ahead, construction will commence on the latest site at Barcaldine in November, with plans to have it operational by Christmas. This site will operate 24 hours a day, providing a convenient stop for customers.

With harvest time now in full swing, Woodham also understands how important this time of year is for its many customers who work in the sector. That’s why Woodham focusses on providing reliable, around-the-clock access to fuel across its 45+ unmanned diesel stops.

“We know timing is everything during harvest, so we work hard to ensure our rural and remote customers have the support, convenience, and supply they need to keep things running smoothly,” added Matt.

Creating a Woodham Petroleum account is simple. Customers can contact Sales and Marketing Manager Shane Baker (0499 281 356), who will take the time to understand your business, location, and fuel requirements, before providing the necessary account set-up information.

Alternatively, you can complete the Account Application form available on the website and email it to accounts@woodhampetroleum.com.au. Once received, the team will follow up with a call to confirm details and finalise the set-up.

Having a Woodham account gives customers access to over 45 unmanned diesel sites, seven-day invoicing, and clear, convenient statements, making refuelling simple and stress free.

For more information, visit woodhampetroleum.com.au.

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