How to craft a B2B marketing strategy for 2021: A guide on getting the most value for marketing dollars

Many B2B companies are now considering how to invest their marketing budgets for 2021. With so much up in the air, companies need to make the most out of every dollar to stay ahead in an uncertain climate.

To support marketers in their efforts, Prime Creative Media undertook a survey in May 2020 asking 2221 Business Leaders across multiple B2B industries about their most trusted sources of industry media, as well as what had the greatest influence on their buying decisions.

This complimentary resource offers guidance on how to use these insights to guide marketing investment decisions in 2021.


RFNSW calls for financial relief for tolls

Road Freight NSW (RFNSW) is renewing its calls for the NSW Government to deliver financial relief measures to truckies struggling to pay excessive tolls, unfair registration costs and other mounting daily operational charges throughout the COVID-19 pandemic.
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